GaLearning is a privately held company specializing in marketing your business through multi-channels like print, TV, radio and internet marketing. We believe success is achieved much faster when your marketing initiatives are clear and measured. Using enterprise class tools such as Google Analytics you can measure your precise goals in almost any form of marketing.
If a wise man told you he could look into a crystal ball and tell you how to change your future, what would you say? That is the power of data driven decision making. It removes most of the guesswork out of improving your online visibility. Regular analysis of your visitor interactions with your site will help you deliver your goods more efficiently.
Google Analytics can be used to automatically check your website for conversion watching, erratic trend changes, or unusual traffic patterns. There are events and actions that happen on every web site that would be interesting to know about. It could be something as simple as a pay per click landing page conversion.
Hello and thank you for visiting the new GaLearning.com. The mission and purpose of this web log is to discuss all faucets of online business and methods used to cut through the mustard, get to the heart of the matter and make important decisions a little easier to make with supporting data.
The primary topics that we will discuss include
Each day I work as a consultant I am thankful for the experience I gained working in a team environment. Over the last couple years I was part of a tier one internet marketing company based in Toronto. My role was web analytics manager which gave e an opportunity to work closely with a team of over 70 internet marketing professionals.
I really have to tip my hat to the account managers, Britt & Thomas at TechWyse Internet Marketing in Toronto. They really have the background and understanding of staff hierarchy and roles. Good AMs (account managers) can be high-energy with outstanding customer relationship management skills. On the other hand they can be analytical, calm, yet assertive when the climate is right. These fine breed of people often represent all of IT, sales and creative to a client. It is just expected for them to know how to answer all customer requests and form strong relationships with their management skills.
GAAC is an acronym for Google Analytics Authorized Company. There are only a handful of GAACs in the world. These are companies that have worked really hard to qualify for this elite Credential. If you are one of the few companies that has attained this, congratulations! You will definitely want to read on…
How Do You Like The Look?
Has anyone seen the Google Analytics Partners listings on the Google website lately? For most of you this probably does not mean a thing. For the folks that have worked so hard to become a GAAC (Google Analytics Authorized Consultant) you may be scratching your head? Will these changes affect the leads a qualified company receives? Let’s explore that question…
No longer do GAACs find your direct link to your homepage. Instead you will find a hyperlink “Link to vendor’s website”. When you click on the link, it is not actually a direct link to your site. In the code you can see that it redirects from Google to your website.
