Mind Mapping Your Business
When is the last time your stopped dead in your tracks and asked yourself; "What was I doing again?". As our world becomes more advanced and you add new staff to your company, staying on the same page becomes more challenging. A company that can connect more dots will always serve its customers better. Not to mention the right hand knows what the left hand is doing. Can you feel me?
- Your team can be one
- Connect more dots
- Develop a "One Write" system
- The right hand and left hand join
- Give clients a sense of ownership when they buy your service
- Brainstorm with your team and clients
Just because you are a valued visitor, today I am offering you a peak at the power of Mind Mapping software that we use every day. It is intended to help you plan and manage projects. In every Mind map installation I have done, positive impact was immediate.
- Clients and staff became more intimate with the goals of their business.
- Management sees increases in productivity with a greater sense of control.
- A great way to structure and build your website.
- Use maps for preparing the rest of your marketing collateral for lead generation.
This is an All-in one solution for project management, site building, and marketing collateral generation that CANNOT be overlooked.
We have built up a library of templates I think you will find interesting. In the Mind mapping video above I show a process that was mind mapped from scratch. We create them all the time and have templates that are available.
Mind Mapped Templates
- Google Analytics Installation Steps
- Google Analytics and Adwords Steps
- Tracking your Print Mailings with Google Analytics (Shown in Mind Mapping Video)
- Organic On-Page SEO steps
Currently we are working with a few companies mapping out their business production process. Although I cannot discuss details, I can make a custom “One-Write” map for you and show your team how to use it.
Technical
These are all detailed maps that your team can follow from one page “the map”. We can offer consultation and advice with technical issues related to Google Analytics, PPC isolation in Analytics, data filters, Ecom, etc. Staff is Google Analytics Qualified.
General
We can create custom business maps for any sector looking for a system or process to follow. Our maps can be exported as PPT, JPG, Word and PDF. They will interact with Excel spreadsheets and formulas.
These are some of the Mind Mapped Web Pages Shown in the Video
Multi Channel Marketing » offline marketing
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Sensible Design For The Web
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Explaining Design Sensibility for the Web
There are many myths and misconceptions about designing! What is pretty? What is ugly? Where can aesthetics and true art find a meeting ground?
Typically these questions are left to the universe of the traditional thought. Achieving good art and aesthetics has been left to human interpretation for centuries. Marketing and [...]
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Color Printing For Direct Mail
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Getting the Best Results From Full Color Printing
It is highly recommended to employ color printing instead of black and white when getting direct mail printed. Ask your printing company if they use CMYK inks printed on an offset printing press. If you don’t ask you may be shocked when you take delivery of your printed [...]
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Direct Mail Tracking Flowchart
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Business Mailing Measurement and Tracking Map
Direct Mail Tracking Introduction
We are a technical marketing company that specializes in getting you the right plan for online success. I know that sounds like a corny line written by a snake oil salesman but success is a formula for each business. Being able to zoom in on each [...]
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Direct Mail Campaign Goal Tracking
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Campaign Goals
See also: Google Analytic Goal Funnel
Establishing Campaign Goals
This is a vision of what is to come with the Google Analytics print tracking recipe we’ll show you.
We have conclusively tested this effective method of tracking your direct mail. Additionally we used a call tracked phone number to measure phone responses. We sent out [...]
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Tracking Campaign Goals for Direct Mail
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Use Google Analytics to Improve Customer Loyalty
Goal 6- Improve
If one of the goals of your direct mail campaigns is to build more loyalty with your customers your efforts can be tracked. Once we get your website set up with Google Analytics tracking your mailings keep an eye on your visitor loyalty and recency reports. Below [...]
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Make Your Direct Mail Distribution Plan
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Direct Mail Distribution Channels
How to Determine Total Distribution
In commercial printing, the last thing you want to realize is you did not order enough for your distribution needs. What about other areas in your marketing? It hurt$ when you’ve got to hit the press again because you fell short in quantity!
Below I am going to list [...]
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Phase 2- Google Analytics Installation Extras
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A Few Enhancements You Might like
Using filter and profiles appropriately will ignite your data and let you see things in your reports you would not otherwise see. Below is a list of my personal favorites. There are thousands more if you look around. I remind you this data comes from my own reporting system, that’s [...]
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Phase 1- GATC Installation Steps For Tracking Print Response
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Phase 1- Set-Up Google Analytics For Tracking
Google Analytics Installation Checklist for Tracking Direct Mail
Because tis the season to be jolly, I am going to share my installation recipe for tracking direct mail using Google Analytics with you. Feel free to employ it if it helps you. It is most important to me that this helps [...]
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How to Measure Direct Mail with Google Analytics
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Tracking Set Up PHASE 2
The second phase to tracking your direct mail is the creation of a vanity domain. Out of this entire tracking concept, this is the part people seem to get hung up on the most. Hopefully, you will see a clearer image in your mind after this quick run down. This [...]
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