I’ll Huff and I’ll Puff…And I’ll Blow Your House Down!

Analytics Source

While a lot of the buzz in the air seems to be all about Twitter, the silent stalker looms in the background. With the current growth rate of Facebook they are on target to surpass Google within the next few months for unique visitors. What does that mean? I think we can start believing the hype Facebook Now Growing by Over 700,000 Users a Day.

More evidence Facebook is about to Dethrone Google and Yahoo!

• 30 million users update their statuses at least once each day (13 million did per month at the beginning of the year)
• 8 million users become fans of Pages each day (up from 2.5 million per day at the beginning of the year)
• 10 million videos are uploaded each month (up from 4 million)
• 900 million photos are uploaded to the site each month (up from 700 million)
• 1 billion pieces of content (web links, news stories, blog posts, notes, photos, etc.) are shared each week (up from 15 million per month)
• 35 million active groups exist on the site (up from 19 million)
• 2.5 million notes created each month
• 30 million users access Facebook each month through a mobile device

I know Google has the Wave up its sleeve that is currently being tested by the chosen few. In the meantime there appears to be an even bigger wave rippling on the trend lines. It does not look like its going to stop anytime soon.

This is exciting stuff if you think about it. For as long as I can remember Google and Yahoo! have owned the net according to web based metrics like Alexa & Compete. By my estimation the new “ultimate website” should be crowned within the next 60 days. I’d like to be bold and say, “for the first time in the history of the internet we have a new internet leader”.

I think it is a sign of the times. In case you have not noticed, people have been taking over the internet through social networks, even though they were the true keepers all along. The next time you are in your favorite social network make note of the conversation around you. For example one of my friends on Facebook just said “Need help! Which is better – Blogger or WordPress? Have used both, pros + cons for each. Is there another better one?!” This is one of millions of posts made at Facebook everyday. There was a time when people would ask Google for the answer to questions on their minds. It seems today the same people that once searched Google now go to their favorite social network and ask friends. Who do you trust?

No offense to Google, my point is really about understanding the difference between a machine and real people. They both have advantages in different scenarios.

There are also businesses that are using Facebook (properly) to promote their business through targeted Facebook advertising. Comparing the cost per click and quality of reader to Google  AdWords the small business has an affordable and effective way to increase business.

The internet has a Face! It is found on Facebook