Tagging Advertising Campaign Links There’s more to the picture than meets the eye here. You can track email, PDF downloads, links, banners or even offline advertising. To tag links your URL is tagged with a query string that tells Google Analytics additional information. You can use the Google URL builder for free to build your.
Pay Per Click Conversion Train With Keyword Wisdom Take a ride on the conversion train by understanding three simple concepts that make pay per click work for you. Pay per click marketing begins when someone enters a keyword into the search engine. Search engines display natural result pages and paid advertisements for the searcher to [...]
2 Steps to Pay per Click Profit If you use pay per click to drive traffic to your website you’ll understand the term return on investment (ROI) clearly. It really sucks when you are losing your shirt on every pay per click campaign without understanding why. Google AdWords (the most popular PPC program) does not [...]
Steps to Setting Up Goal Funnels With Google Analytics you can create up to 20 goals per profile. Step 1 Create Goals Click the “edit” link to set up goals. Direct Link to Goal Settings
Tracking and Reporting with Virtual Pageviews How to Leverage Virtual Page views in Google Analytics This is a great way to track downloads and find out how to improve your website content for speaking directly to your site visitors. Track with Virtual Pageviews Another cool method of enhanced tracking is virtual pageviews. Maybe you have [...]
Understanding the Tracking Code is the First Step to Accurate Analysis If there is one area of Google Analytics that lacks understanding it’s installing the tracking code. As it turns out, this step to tracking and taking action from your data is arguably just as important as reporting itself. You can make the best action [...]
How to Find a Professional Copywriter If you are a business that depends on a strong online presence, being connected with a professional copywriter is a must. You can find a copywriting professional the easy way or the hard way. The easy way is to do some research and ask other people for opinions that [...]
Track All Channels of Marketing We all know about marketing on the Internet but what many of us forget is the power of offline market mediums like TV, radio and direct mail. They are all potentially great ways to drive more traffic to your website. If you play your cards right and have a beautiful [...]
Guaranteed 4 step Integrated Marketing System I know you’ve heard the term SEO or search engine optimization before, perhaps a little too much. In the twelve years I’ve spent Internet marketing I have seen many people depend on search engines a too much for traffic. Sure, when you reach the top ten fold in Google [...]
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